Lincoln Technology Solutions: Engineering & Global Manufacturer
Marketing lead for a $40M global custom display panel engineering and manufacturing firm serving broadcast, medical, industrial, and drone/UAS OEMs. Built the department from the ground up through strategy, SEO/GEO, content, updated assets, and design. Launched new landing pages and SEO-optimized technical content, built targeted outbound campaigns across key verticals establishing top-of-funnel activities, and selected tech stacks. Explore the case study.
Environmental Specialties: A New Era
Leading all marketing efforts for a $5oM environmental chamber engineering and manufacturing firm. Defined and set the strategy. Built the department from the ground up through strategy, SEO/GEO, content, updated assets, and design. I increased website traffic by over 900%, launched a new site, and developed engaging trade show campaigns. Explore the case study.
A well-loved neighborhood restaurant with three locations and three logos needed unification and a bold new look. Breathing new life into Cafe India’s brand strategy and visual identity was a delicious undertaking.
Exploring self-portraiture in urban and natural settings, questioning gender’s relationship with surroundings along a cross-country road trip. It delves into the concepts of femininity and masculinity. This project focuses on the west coast’s natural beauty, playing with Americana, aiming for a dreamy, timeless depiction of humanity. It features self-portraits for Interview magazine.
The Hops Milwaukee’s 3rd Ward trolley takes you to restaurants, bars, museums, and all the local hotspots. To boost ridership and make sure everyone knows about The Hop, a city-wide campaign was launched showcasing both fun and safety.
Redesigning The Granary Lofts website to bring a more elevated and functional experience while expanding brand elements for a more distinct and memorable look.
A passion project: explored research, positioning, segmentation, branding, wireframing, GIS mapping, as well as UX/UI design.
Storyboarding, art direction, pitches, and production.
Madison’s Nuts craved a custom label that transcended the ordinary. Something with a hint of luxury, elegance, and edge; hinting at the savory gourmet experience inside.
Crafting the Crave: A Visual Odyssey of SoLo Carb Bread’s Digital Display Ad Marketing Campaign.
A Vibrant, Contemporary Logo for ASSEW’s 2023 Gala.
Every album is a unique story waiting to be told. Collaborating closely with musicians and record labels to understand the nuances of the music, the artist’s vision, and the thematic elements waiting to be told.
